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If you think about it, there’s probably no easier and more affordable way to start a business, and/or create income streams then by starting a blog about something you want to write about. You can promote virtually anything that gets you excited and find a way to monetize it without spending any money.
The problem is: Blogging only works if you take it seriously.
Most people start a blog because they hear it’s a great way to market or start a business, but, instead of creating a plan and sticking with it, they treat it like a hobby. Oh, they may manage to get the blog up, either by themselves or with a little help, but then life gets in the way and they forget about it. Unfortunately , traffic doesn’t just magically appear simply because you’re online somewhere.
There are the usual excuses: Blogging just doesn’t work. I don’t have time. I can’t think of anything to write. Blah, Blah Blah!
If you decided to open a store in your neighborhood, it would probably cost at least $100,000 and would probably be located in a closet or nasty neighborhood. If you start a franchise, it might be $50,000. If you start a network marketing business, you may spend $300 or so for a start up kit and supplies, plus monthly or semi monthly operating costs. All that eats into your profit.
You can get a blog up by yourself for about $100 a year. (That would be for hosting) Forget the free blogs unless you truly are a hobbyist. If you need help technically, you may invest several hundred dollars to have someone set it up for you. After that, there are endless ways to promote products, services, and who knows what else for virtually no cost to you. What you make is pure profit. So why do so many people start a blog as a hobby and then drop it like a lead balloon? It may be the fact that there is little overhead. It’s just like getting anything cheap. You don’t always appreciate it.
The fact is; there are a bunch of people out there making money with their blogs. They developed a plan and didn’t give up until they made it happen. They were smart with their money instead of stupid, and they were disciplined enough to treat it like a REAL business because it is.
Rome wasn’t built in a day.
It’s rare that a blog is an overnight sensation. It takes time, connections and strategy. However, when checks start to trickle in, it’s freakin’ exciting.
You may want to use your blog to market your services. This is a good way to put food on the table, because you’re offering something to potential customers you already know how to do. Blogging will give you visibility online and attract customers from just about anywhere in the world. I recently was offered $3000+ from a company in India. It came out of the blue from a niche blog I have. If that goes through I will be one happy camper. I mean, how fun is that? I didn’t have to cold call, hassle anyone at a networking group, get rejected, or go out of my comfort zone. I just put out some interesting information, and they contacted me.
Once your service business gets up and running, you can branch off and start creating products that will earn you money passively. Or, if you are working a day job, then start with the passive stuff right off the bat. Why not put away a few bucks for an awesome vacation? All you need is an Internet connection so you can post and check your email.
Would you rather work in a dreary boring office or start writing about your passion for hairless Chihuahuas?
You may think you don’t like the idea of writing but doesn’t it beat worrying that you may get fired, or your company will go out of business? Blogging is an easy way to take control over your life IF you truly take it seriously.
As with any type of business, 20% will go the distance and be successful while 80% will fool around.
Are you the type who will go for it, or are you one of the status quo? Please leave a comment and let me know.